The solution shows content, product images or display, and related items such as ads, related services or products. The solution manages how results are classified, and how results are ranked. You control the relevance of each content attribute, ensuring the best possible results and an excellent visitor experience. This enables users to quickly sift through thousands of classifieds listings to find the right job, home, business, or individual that they seek.
The search engine can be set up to understand the user context. By entering a search query – the solution can be tuned to return results according to predefined attributes: distance, location, pricing, relevance and freshness. For instance the user can search for ‘plumber San Francisco’ and the result will show a list of plumbers ranked according to distance, as well as sponsored priority ranking. The result will display relevant ads, maps and driving routes.
The solution enables ‘natural language’ search strings by providing spelling control, synonyms and relevance. This allows the user to use plain English, and removes the occurrence of ‘no results found’.
IntelliSearch navigation allows visitors to navigate in listings through our result categorization functionality. The site operator chooses himself how items shall be categorized. Examples of categorization are: business type, product, distance, and service & product attributes.
Publishers and advertisers can set up contextual advertisements and promotions. The solution also gives advertisers and operators statistics to improve their advertisement effectiveness.
IntelliSearch Online Media can be integrated to any third party application – enabling search on product attributes such as pricing residing in a product catalogue, or search on service attributes such as availabilities residing in an ERP system.
An administration tool is provided allowing managers to present the content and advertisements according to business rules. This allows changing of ranking of results, changing ad placement and frequency, and reporting on statistics to deliver better-qualified leads to advertisers.
If you wish to explore the possibilities of Online Media, please contact: info@intellisearch.no, or call one of our representatives.
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